In Malaysia, when you mention milk, you think of Dutch Lady.

Ramjeet Kaur Virik is FrieslandCampina’s Marketing Director in Malaysia. Just over eight years ago, she made the switch from the beer to the dairy industry. 

“In Malaysia, when you mention milk, you think of Dutch Lady. It is the number one dairy brand. Malaysians are not used to drinking a lot of milk, but they do recognise milk as a nutritious product. It is rich in nutrients, protein and calcium. To me personally this is the magic of milk.”

“Before I began my career at FrieslandCampina, I worked at other very different industries but decided to make the switch and work for a truly purposeful company. FrieslandCampina makes excellent nutrition and this really appealed to me as a mother of young children.”

Awareness about the importance of a healthy diet has grown a lot in Malaysia over the past years. 

“Dutch Lady has been a leading dairy brand in Malaysia since 1963. We have a long history in the country and the trust of the consumers. We continue to innovate and build our product portfolio, in order to provide the best nutrition to all those consumers who choose to trust us. Awareness about the importance of a healthy diet has grown a lot in Malaysia over the past years. We have shown that we do not only make nutritious products, but we also do it in a sustainable way. The government encourages all organisations to lead with sustainability too. Did you know that all our paper packaging comes from sustainably managed forests? And 85 percent of our total packaging is recyclable today.”

“In Malaysia, consumers prefer to drink flavoured milk that often contains sugar. In the past years we have reduced the sugar content in our flavoured milk, and we are in the process of reducing added sugar even more in the coming years. Our challenge now is to educate the consumer about the importance of good nutrition and the need to consumer less sugar and salt. The good thing is that we – at Dutch Lady Milk Industries Berhad – are committed to help Malaysians make healthy nutrition choices. I cannot be prouder to work at FrieslandCampina and contribute to what we do best – nourish by nature.”