Tine Snels to be appointed as Executive Director of FrieslandCampina Ingredients

Proposed appointment

4 March 2015


The Executive Board of Royal FrieslandCampina N.V. intends to appoint Tine Snels as Executive Director of the FrieslandCampina Ingredients business group with effect from 1 June 2015. Ms Tine Snels will take over responsibility for the business group from Roelof Joosten, who will succeed Cees ’t Hart as CEO of Royal FrieslandCampina on the same date.

Tine Snels joined FrieslandCampina in July 2012 as Managing Director of operating company FrieslandCampina Kievit, part of the FrieslandCampina Ingredients business group. Tine Snels has nearly 20 years’ experience in management functions in the business-to-business ingredients, additives and animal feeds market.



Tine Snels (born 1969), Belgian, studied agricultural engineering at the Technical University at Geel in Belgium. Between 1993 and 1996, she acted as a consultant to the Belgian Farmers’ Federation. Between 1996 and 2003, she held a number of sales and marketing management posts at Kemin Industries (a producer of food additives), among others as Global Marketing Director and Business Development Director for Aquaculture in Singapore. Between 2003 and 2005, Tine Snels was Marketing Director for Trouw Nutrition (animal feed), at Nutreco. From 2006 she was Managing Director of Nutreco’s additives business, Selko. Between 2011 and 2012, she was Managing Director of the Nutreco companies Selko and Sloten Group. Throughout her career, she has taken various management and finance courses, including at IMD in Lausanne and London Business School.