Mark Rutte receives vision paper Netherlands as Sustainable Hotspot

15 April 2016

Roelof Joosten, CEO of Royal FrieslandCampina, presented the vision paper ‘Netherlands Circular Hotspot’ to Minister President Mark Rutte. In this document the ambition has been laid down of how the Netherlands as global leader can find and develop practical solutions for using the scarce natural resources and feeding the growing world population in a responsible way.

Roelof Joosten mentioned in his speech, held during the meeting in the Eye Museum, the initiatives of FrieslandCampina with regards to large-scale manure valorisation as an innovative example.
‘Phosphates are recycled into biogas that can replace natural gas, and biocompost that can replace chemical fertilisers. With this FrieslandCampina makes a contribution to the climate objectives. With these kinds of innovative breakthroughs we can really mean something in the world and we can promote the Netherlands as Circular Hotspot’, according to Roelof Joosten.

Roelof Joosten: “With these kinds of innovative breakthroughs we can really mean something in the world…”

As holder of the EU presidency, the Netherlands also invites other European countries to benefit from the pioneering work that the Dutch national and local authorities and businesses do in the field of circular economy.

Circular economy

In a circular economy the reuse of products and raw materials and the conservation of natural resources are central. This is important to mankind, nature and the economy. Under the leadership of Prince Carlos de Bourbon Parma, the Netherlands has by now been established as Sustainable Hotspot both at home and abroad.

On the photo: Prince Carlos de Bourbon Parma (left), Dutch Prime Minister Mark Rutte (middle) and Roelof Joosten, CEO of Royal FrieslandCampina (right).