Innovation for healthy, nutritious, well-balanced and tasty food
Innovation is an important part of FrieslandCampina’s route2020 strategy. The strategy is aimed at sustainable growth as well as added value. Our innovation, in turn, is focused on the growth categories dairy-based beverages, nutrition for children and branded cheese. Within these growth categories, research and innovation are mainly concentrated in these areas:
- growth & development (of children)
- daily nutrition
- health & wellness and
- functionality (structure)
FrieslandCampina focuses its innovation on producing healthy, nutritious, well-balanced and tasty food, in which the dietary advantages of milk in particular are made optimum use of and the costs and emission of CO2 are minimised.
These breakthroughs are very costly, both in time and resources. This is why we are also actively looking for innovation partners who can support and accelerate our innovation processes. We believe Open Innovation can lead to great things.
We use milk and milk components into a wide variety of products. State of the art technology is key to protecting the components of milk and making it available for consumers and customers alike. And not only technology is important, the way we use it (the processes) are important too.
From product refreshments to breakthrough innovations
FrieslandCampina wants to achieve breakthroughs, but we also believe that incremental improvements of known technologies can help to produce better products in a better way. Refreshing concepts helps keep our products attractive for our consumers. At the same time breakthrough innovations (new benefits or even completely new concepts) can make dairy products available to more people.
Open Innovation: innovate togetherWe are seeking active cooperation with third parties, because we believe Open Innovation can lead to great things
Innovation concentrated in two locationsFrieslandCampina has concentrated its innovative power in two locations: Wageningen (the Netherlands) and Singapore. And of course we continue to innovate our processes and technology at our production locations all over the globe.
Multi-disciplinary innovation teams combine their expertiseFour product development teams and five global expert teams support the product development teams by providing specialist knowledge.